We have unique experience in advising on political campaigns right through from message research, mesage development, talking point strategy and the analysis and curation of social networks. We have done this in presidential elections in Africa.
The output of any successful campaign is a change of attitude leading to a change of behaviour.
We use the insights gained through our Directed Activism approach which we have deployed in campaigns such as the South African leg of the worldwide Slutwalk movement and our campaign concerned with the successful rehoming of retired racehorses (a thoroughbred second life) and strategic advice of a drink driving campaign for a large brewery.
We will manage the entire process from research, establishing the social objects, understanding the conversation, the key activists and facilitating the interaction across multiple media and measuring the resultant behavioural change.